A country that upholds 
the values of peace 
by abolishing its army… 
A president 
who rescued thousands 
of refugees’ lives…
A former US 
vice president who brings 
the world’s attention 
to global warming…
A celebrity 
who advocates 
for human rights… 
An animal lover 
who works tirelessly 
for the defenseless… 
An international 
organization 
that provides 
humanitarian aid 
regardless 
of national boundaries… 
A worldwide 
humanitarian agency 
that protects human life 
and alleviates suffering 
These are among some of 
the distinguished people, 
countries 
and organizations 
in our present day society 
that have made 
a positive difference 
on our planet through 
their noble actions.
For the purpose 
of recognizing 
these caring actions, 
and in response to 
the reports about many 
positive developments 
in the world, 
Supreme Master 
Ching Hai founded 
the Shining World 
Leadership Award 
in March 2006. 
The pure crystal award 
represents 
the shining noble ideals 
of the honored 
individuals, nations 
and organizations 
whose pioneering work 
and selfless dedication 
have significantly 
contributed to 
the harmony and beauty 
of our planet. 
 “Thank you 
for this award 
and most significantly, 
thank you 
for the work you’ve done 
and are doing, and are 
encouraging others to do 
to awaken humanity 
to its responsibility – to 
live a compassionate life 
and to do so in honoring 
the spirit in all beings.” 
The founder 
of the Shining World 
Leadership Award, 
Supreme Master 
Ching Hai, 
is a world- renowned 
spiritual leader, 
humanitarian and artist, 
who herself has brought 
immense benefits 
to the world through 
her inspiring words 
and shining example. 
Supreme Master 
Ching Hai’s 
own selfless service 
and devotion to all beings 
have been highly lauded 
by world leaders 
and governments.
She also brings love 
around the world 
where there is hate. 
She brings hope where 
there is despair, and 
she brings understanding 
where there is 
misunderstanding. 
We don't have 
enough people 
like the Supreme Master. 
If we had somebody 
like her in every country 
in the world, we will 
have eternal peace, 
eternal love.
For decades, 
Supreme Master 
Ching Hai 
has exemplified 
unconditional love 
through her worldwide 
humanitarian work. 
Love 
your family members
wholeheartedly; 
sacrifice for them 
whenever necessary. 
And to other members of 
mankind just show 
your love universally, 
and help 
whoever needs your help. 
That is the way of love. 
Supreme Master 
Ching Hai’s 
wisdom and compassion 
have been a source of 
inspiration for countless 
people worldwide. 
And she 
further encourages 
positive work through 
the Shining World 
Leadership Award.
Thank you, 
Shining World Leaders!
For her diverse 
concentration of both 
land and marine wildlife, 
the Republic of 
South Africa has been 
ranked as one of 
the world’s 17 
mega-diverse countries, 
which contain 
the majority of 
the Earth’s species.
Mr Fundisile Mketeni (m):  
South Africa is 
a mega-diverse country. 
We are number three 
in the world after 
Brazil and Indonesia, 
as mega-diverse. 
HOST:
One of the crucial 
marine species native to 
South Africa, as well as 
neighboring Namibia, 
is the Cape fur seal. 
By the early 20th century, 
Cape fur seal populations 
of southern Africa were 
decimated due to culling. 
Fortunately, in 1990, the 
previous South African 
government suspended 
the cruel practice. 
The present 
South African 
government has 
continued to honor 
the suspension of killing 
seals, thus allowing 
their numbers to recover 
within its borders.
Mr Fundisile Mketeni (m):  
Yes, we continued with 
the good work 
for various reasons.  
We do look at species, 
we do look at ecosystems. 
Therefore, in this context 
of seal conservation, 
we looked at both. 
We looked at the numbers 
and then we looked at 
their colonies. 
Hence, we feel that it’s 
our job and our mandate 
to conserve our heritage, 
our biodiversity, 
our future. 
We’ll continue with this 
as long as the species are 
threatened out there.  
SMTV(f): Do you think that 
the seals intuitively feel 
that they are safe in the 
South African waters? 
Mr Fundisile Mketeni (m):  
They do. 
Firstly, remember that 
there are gregarious or 
social animals in nature. 
They live in families. 
Remember in the 1990s,  
they’ve increased 
from 1.5 up to 2 million 
in the region, the seals, 
because of that work. 
Now they are starting to 
move in the southern 
region, between Angola, 
Namibia, and South Africa, 
because they feel safe. 
I also want to add that 
because of 
our accruements 
and our work, 
they are not only safe in 
our shores; they are also 
safe in the whole region. 
I know 
they are clever animals, 
they are social animals. 
Therefore, 
they feel that safety. 
HOST: The South African 
Department of 
Environmental Affairs 
has been working to 
preserve the seals’ habitat.
Mr Fundisile Mketeni (m):  
We are concerned about 
cruelty to wildlife, 
the inhumane approach 
to wildlife. 
If we destroy the habitats 
of these seals, 
this is also inhumane.   
Therefore, by conserving 
the colonies, 
the eco-systems, 
our oceans, we know that 
we lessen cruelty 
to the seals. 
But while outlawed in 
South Africa since 1990, 
the massacring of seals is 
still permitted in Namibia, 
where up to 85,000 pups 
and 6,000 adult male seals, 
or bulls, are authorized 
to be clubbed 
and shot to death 
each year, and their skins 
sold to the fur trade.
Seal Alert-South Africa, 
founded in 1999 
by Francois Hugo, 
has been tirelessly 
investigating injustices 
done to Cape Fur Seals, 
rescuing and 
rehabilitating them. 
Seal Alert-SA also 
secured the unbanning of 
seals from extinct 
former seal islands, 
and repopulated 
one extinct seal island 
after 200 years extinction, 
which led to the doubling 
of their offshore habitat. 
Francois:   Through major 
international pressure 
and media attention, 
South Africa thought that 
it was in their best 
interest to basically stop 
the sealing industry. 
Unfortunately, the sealing 
industry restarted all over 
again in Namibia 
and it is now increased 
to numbers that have 
never been seen before.
HOST:
For his work for the seals 
in Namibia, the dedicated 
South African 
Mr. Francois Hugo 
was honored with 
the Shining World 
Compassion Award by 
Supreme Master 
Ching Hai. 
Apart from supporting 
seal protection efforts in 
Canada, over three years, 
Supreme Master 
Ching Hai
has contributed to 
the end of the massacre 
of the Cape fur seals 
outside of South Africa 
through donations 
totaling US$350,000 
to Seal Alert-SA. 
Upon 
Supreme Master Ching Hai’s 
recommendation, 
Seal Alert-SA 
also formed the new 
Seal Welfare Alliance 
of organizations, 
which includes 
South Africa’s Society 
for the Prevention of 
Cruelty to Animals and 
international groups.
During a 2009 media 
interview in Ireland, 
as on other occasions, 
Supreme Master Ching Hai 
spoke about 
the importance of 
saving the seals that 
balance not only 
their ecosystem 
but also the whole planet 
as it faces climate change 
and other urgent threats 
to its survival.
The seals 
have conveyed that it is 
important for them to be 
allowed to stay on Earth 
– not for themselves, 
but so they can continue 
doing their job, which is 
to keep the Earth 
in balance with love. 
You see, the seals and 
the whales emanate an 
incredible, great power 
of divine love, 
an unconditional love 
that could be likened to 
that between a mother 
and her child. 
They anchor and distribute 
this wave of love 
across our planet. 
And it is this love that is 
sustaining our planet 
and keeping it from 
destruction up to now. 
So, we should never ever 
hunt and kill these noble, 
gracious helpers of 
humankind and the planet.
The South African 
government also sees the 
safeguarding of the seals 
and all wildlife 
as necessary 
in the bigger picture.
Mr Fundisile Mketeni (m):  
Since 1994, we have 
developed laws, we have 
made interventions. 
We’ve taken 
hard decisions, 
not only on seals, 
the questions around 
abalone (sea snails),
the question around 
elephants, the question 
around many species. 
It showed 
our commitment 
as government in dealing 
with our environment. 
Because we know 
environment is our future. 
We normally say 
in this department, 
“If we don’t do good 
now, we’d better start 
apologizing to 
the next generations.” 
That’s our conviction, 
that we want to do good 
now as government 
to protect our wildlife. 
Because our wildlife
is our heritage, 
is our future. 
We need support from
the global community. 
HOST:
For their benevolent 
life-sparing policy of 
continuing the seal ban, 
Supreme Master Ching Hai 
honored 
South Africa with 
the Shining World 
Leadership Award. 
Accepting the award 
on the country’s behalf 
were representatives of 
the South African 
Department of 
Environmental Affairs, 
Director-General 
Ms. Nosipho Ngcaba and 
Deputy Director-General 
Mr. Fundisile Mketeni. 
The following is 
an excerpt from 
Supreme Master Ching Hai’s 
letter of appreciation:
“It is with warm-hearted 
admiration and gratitude 
that we present to 
South Africa 
the “Shining World 
Leadership Award.” 
This Award is presented 
in recognition of 
her distinguished 
conservation efforts 
in protecting 
seal populations… 
A new seal colony has 
been discovered quietly 
growing in numbers 
on an island 
off the Angolan coast, 
and other groups of seals 
have been returning to 
South African waters 
following the 
government’s suspension 
of seal hunting in 1990… 
The alternatives 
to seal products can help 
stimulate innovative new 
industries in your rapidly 
developing country 
and provide 
export opportunities 
as western consumers 
crave for cruelty-free 
no-kill products. 
We are touched and 
gladdened that your 
Department is assisting 
Africa to step up into 
the light of a dawning 
new civilization where 
all beings, both human 
and animal, can co-exist 
in safety and harmony.
For selflessly working 
to help sustain 
planetary biodiversity, 
for the benefit of 
all humanity, 
for your vision, wisdom, 
creativity and kindness, 
and for being a dedicated 
and noble role model, 
we hereby applaud 
and celebrate 
the compassionate deeds 
of the Republic of
South Africa 
with special thanks to 
Deputy Director 
Mr. Fundisile Mketeni, 
and the dedicated officers 
of the Department of 
Environmental Affairs.
With Great Honor, Love 
and Blessings,
Supreme Master Ching Hai”
“The Shining World 
Leadership Award 
from 
Supreme Master Ching Hai 
for the Republic of 
South Africa and 
her esteemed Department 
of Environmental Affairs. 
In recognition of 
vital conservation, 
wisely protecting 
seal populations as 
a precious national 
and global treasure, 
and uplifting 
our world with inspiring 
biodiversity preservation. 
With deepest appreciation 
and gratitude for your 
distinguished foresight 
and leadership which 
ennobles and elevates 
planet Earth. 
Presented by 
Supreme Master Ching Hai 
International Association.”
Along with accepting the 
beautiful crystal plaque 
and letter from 
Supreme Master Ching Hai, 
Ms. Ngcaba 
and Mr. Mketeni also 
received gifts such as 
Supreme Master 
Ching Hai’s
#1 best-selling book, 
“The Dogs in My Life,” 
as well as 
an array of her lecture 
and conference DVDs.  
Mr Fundisile Mketeni (m):  
I’m glad that we  are 
recognized globally 
on our endeavors to 
save the planet, to save 
our future here at home. 
I’m really humbled 
and  on behalf of 
the department, 
I’m saying 
thank you very much for 
recognizing South Africa 
for our efforts. 
Still a long way to go, 
there is a lot of pressures 
out there, but we need 
always try to get 
that middle ground, 
that balancing act so that 
we can sustain the future. 
Thank you. 
Nosipho Ngcaba (f): 
On behalf of 
the government, I say 
thank you for – especially 
to Supreme Master – 
for at least thinking 
about South Africa, 
and at least 
following their efforts. 
Saving the seals is 
one success story 
amongst a number of 
stories that we can tell 
in terms of conservation 
efforts in South Africa. 
I would definitely also 
extend the message 
to our minister and 
the deputy minister. 
The plaque will go to 
the minister’s office 
to make sure that, as she 
represents government, 
she then gets the message 
from Supreme Master.
Certainly, I think  
it is very important, 
and for South Africa 
in particular, we quite 
embrace messages that 
come from practical 
people of the world, 
and influential people of 
the world, in terms of 
how best can we 
as the world take action 
to reverse 
possible dangerous 
climate change, 
and where possible, 
also make sure that  we
are prepared to adapt. 
And as I see here from 
the books and the work of 
Supreme Master, 
that she seems to be 
involved  in 
disaster relief from floods, 
earthquakes, fires, I think 
that’s quite commendable. 
And we all 
as citizens of the world 
are supposed to be doing 
our little share and make 
a contribution in terms of 
saving our future.  
And in South Africa,  
we have a belief  
in our campaign to 
make sure that 
we save tomorrow today.  
And we get the message 
directly from what 
you are reading here 
in this plaque that 
you have handed over 
to the department.  
Thank you very much. 
HOST:
Thank you, South Africa 
and her Department of 
Environmental Affairs, 
groups and caring citizens, 
for all the efforts 
for the seals, wildlife, 
and the planet. 
We also appreciate 
Supreme Master Ching Hai 
for her support 
of such noble endeavors. 
May South Africa’s 
example be an inspiration 
worldwide toward the 
end of all animal cruelty 
and the vitality of our 
Earth and her inhabitants.
Nosipho Ngcaba (f): 
I am going to be veg! 
(Yay!) 
Be Veg, 
Go Green 
2 Save the Planet! 
Esteemed viewers, 
thank you 
for your presence 
on today’s program. 
Please stay tuned to 
Supreme Master 
Television 
for Words of Wisdom, 
next right 
after Noteworthy News. 
May we soon greet 
a vegan world, in which 
all cherished lives, 
human and animal, 
may flourish.