A country that upholds 
the values of peace 
by abolishing its army… 
A president 
who rescued thousands 
of refugees’ lives…
A former US 
vice president who brings 
the world’s attention 
to global warming…
A celebrity 
who advocates 
for human rights… 
An animal lover 
who works tirelessly 
for the defenseless… 
An international 
organization 
that provides 
humanitarian aid 
regardless 
of national boundaries… 
A worldwide 
humanitarian agency 
that protects human life 
and alleviates suffering 
(Red Cross)
These are among some of 
the distinguished people, 
countries 
and organizations 
in our present day society 
that have made 
a positive difference 
on our planet through 
their noble actions.
For the purpose 
of recognizing 
these caring actions, 
and in response to 
the reports about many 
positive developments 
in the world, 
Supreme Master 
Ching Hai founded 
the Shining World 
Leadership Award 
in March 2006. 
The pure crystal award 
represents 
the shining noble ideals 
of the honored 
individuals, nations 
and organizations 
whose pioneering work 
and selfless dedication 
have significantly 
contributed to 
the harmony and beauty 
of our planet. 
 “Thank you 
for this award 
and most significantly, 
thank you 
for the work you’ve done 
and are doing, and are 
encouraging others to do 
to awaken humanity 
to its responsibility – to 
live a compassionate life 
and to do so in honoring 
the spirit in all beings.” 
The founder 
of the Shining World 
Leadership Award, 
Supreme Master 
Ching Hai, 
is a world- renowned 
spiritual leader, 
humanitarian and artist, 
who herself has brought 
immense benefits 
to the world through 
her inspiring words 
and shining example. 
Supreme Master 
Ching Hai’s 
own selfless service 
and devotion to all beings 
have been highly lauded 
by world leaders 
and governments.
She also brings love 
around the world 
where there is hate. 
She brings hope where 
there is despair, and 
she brings understanding 
where there is 
misunderstanding. 
We don't have 
enough people 
like the Supreme Master. 
If we had somebody 
like her in every country 
in the world, we will 
have eternal peace, 
eternal love.
For decades, 
Supreme Master 
Ching Hai 
has exemplified 
unconditional love 
through her worldwide 
humanitarian work. 
Love 
your family members
wholeheartedly; 
sacrifice for them 
whenever necessary. 
And to other members of 
mankind just show 
your love universally, 
and help 
whoever needs your help. 
That is the way of love. 
Supreme Master 
Ching Hai’s 
wisdom and compassion 
have been a source of 
inspiration for countless 
people worldwide. 
And she 
further encourages 
positive work through 
the Shining World 
Leadership Award.
Thank you, 
Shining World Leaders!
Hsinchu City is nestled in 
the northwestern region 
of Formosa (Taiwan). 
Hsinchu, also known as 
Wind City, is a center 
for high tech industries 
and offers 
a high standard of living 
for its 400,000 residents.
The people of Hsinchu 
have greatly 
benefited from wise 
environmental policies 
over the past few years 
through the leadership of 
Mayor Lin Junq-tzer 
from December 2005 
to December 2009. 
Mayor Lin Junq-tzer had 
recognized that his city 
should do its part locally 
to help solve 
the global problem 
of climate change.
Global warming is 
accelerating, and for 
the first time in 70 years,
Hsinchu City has hit 
the highest temperature
in Formosa (Taiwan).
We must act now to 
save the Earth, 
because global warming 
is accelerating and 
the greenhouse effect
is rapidly intensifying.
Since 2008, 
Mayor Lin Junq-tzer 
of Hsinchu City 
had initiated a series of 
events promoting 
energy conservation 
and reductions in 
greenhouse gas emissions. 
Most importantly, 
the Hsinchu government 
was among the first 
in the world to lead an 
official public campaign 
to encourage people 
to adopt a more 
vegetarian lifestyle. 
In 2008, Mayor Lin 
called a press conference 
with the stated theme: 
“Fighting global warming 
through the vegetarian 
diet to save the Earth!”
I have deeply realized 
the benefit of 
vegetarian food. 
It is very healthy 
for the body. 
For the whole Earth, 
it can alleviate 
the burden on the energy 
it needs to produce. 
Throughout 
the same year, 
Supreme Master Ching Hai 
had spoken 
frequently about this 
priority solution to 
global warming including 
in videoconferences 
in Formosa (Taiwan) 
to which she was invited 
as the honored guest. 
She especially called 
upon government leaders 
to use their tools 
to save the planet.
The thing is that people
must be more aware 
of our dire situation 
and that everyone’s 
responsible action 
does help to minimize 
or stop global warming. 
So those who have power 
or can do
should inform the public 
more intensively 
and more extensively.  
So again the government 
and the media must help. 
We are in very short 
of time now. 
We have a very, very 
urgent deadline 
for the planet to be saved. 
We should act fast.  
Be veg, first. 
And go green when 
technologically possible.
 Be veg first, now.  
Go green when possible. 
That’s all we have to do.
Supreme Master Ching Hai
has been 
encouraging people 
to adopt a vegan diet
and plant more trees
and green plants.
If we can all try our best 
to do these two things,
it will be very helpful 
for sure.
We should adopt 
the vegetarian diet,
because raising animals
for meat consumption
causes serious pollution.
Also, we should ride bikes
to reduce air pollution.
Too many motorbikes
and cars have caused 
serious air pollution. 
By now, every 
Hsinchu City dweller 
knows the benefits of 
a vegetarian and vegan 
diet, and many of them 
practice the lifestyle. 
The 13,000 children from 
the city’s nine primary 
schools enjoy one to two 
free plant-based lunches 
each week.
Furthermore, during 
on Earth Day event, 
Hsinchu Mayor Lin 
and Hsinchu County 
Magistrate Cheng Yung-
chin joined hands with 
1.18 million people, 
including 
President Ma Ying-jeou, 
to sign a petition 
pledging to reduce 
their meat consumption. 
The important connection 
between diet and climate 
was quickly being 
understood across 
the Formosan population 
– thanks to caring leaders 
like Mayor Lin Junq-tzer. 
It is no wonder that 
a poll ranked him as the 
#1 most popular mayor 
in Formosa for 2009.
For his pioneering 
leadership in promoting 
the Earth-saving veg diet, 
Supreme Master Ching Hai 
honored 
Mayor Lin Junq-tzer 
of Hsinchu City 
with the Shining World 
Leadership Award.
Next, he was presented 
with gifts, including 
Supreme Master Ching Hai’s 
#1 international 
bestseller, 
“The Noble Wilds.”
The honorable Mr. Lin 
expressed his appreciation 
and renewed 
determination to 
help save the planet.
I’m very happy and 
I feel very honored to 
receive this prestigious 
award from
Supreme Master Ching Hai.
This award stands for
“Be Veg, Go Green
2 Save the Planet,”
which advocates
a vegan diet.
The Supreme Master 
realized long ago that
the vegan diet can
reduce animal slaughter
and also keep our
human body pure.
Keeping the vegan diet 
is also a way to convey 
our love for the animals.
Also, to reduce 
carbon emissions, we 
need to plant more trees.
In my two terms 
as the Mayor, the 
Hsinchu City Government
has planted about 
120,000 mature trees 
over 2 meters tall.
The Hsinchu City Government 
is working hard at 
reducing emissions.
We are working in the 
direction specified by
Supreme Master Ching Hai.
We can never 
go wrong on this path.
We thank former Mayor 
of Hsinchu Lin Junq-Tzer 
and wish you 
great success 
in your continuing 
noble endeavors for 
Formosa and the world. 
When we return, we’ll 
meet an ordinary citizen 
from Australia who is 
also doing her significant 
part to save the planet. 
Please stay tuned to 
Supreme Master 
Television. 
Welcome back 
to our program. 
We have just featured 
Mayor Lin Junq-Tzer 
of Hsinchu, 
Formosa (Taiwan), 
who was honored with 
the Shining World 
Leadership Award 
for promoting 
the vegetarian diet 
for the environment 
while in office.
In addition to encouraging 
government leaders, 
Supreme Master Ching Hai 
has also urged 
ordinary citizens to be 
torch bearers themselves 
in planet saving action.
If the governments 
recommend the vegan diet 
to halt global warming, 
you can imagine
the level of response! 
But we can’t afford to 
wait for the government 
or anyone else 
to create the trend. 
So, we start it now, first, 
by becoming vegan 
ourselves, individually, 
and then letting everyone 
else know how easy 
and beneficial it is.
Let’s meet 
Leigh-Chantelle, who is 
the creator and operator of 
VivalaVegan.net, 
an interactive 
online community for 
vegans and non-vegans 
interested in the lifestyle.
Leigh-Chantelle is 
an accredited naturopath, 
nutritionist and herbalist, 
as well as a musician 
and clothing designer. 
Her diverse talents and 
interests often 
come together through 
her projects to help 
others explore the health, 
food, fashion, and other 
aspects of vegan living.   
I’d always wanted to 
release a recipe book, 
and I thought, well look,  
for the time being I will 
just do 12 recipes, so as 
a calendar sort of format. 
So I released 
the calendar and then 
the next year I took it 
onto the website. 
It’s been going for I think 
about six or eight years 
now, and it’s just 
adding more things. 
Like now I’ve got forums, 
I’ve got some videos. 
There’s a load of recipes 
there, members can 
put their own recipes 
on there as well. 
So it’s just trying to 
make it simple and easy 
to prepare meals and 
with all the decadent 
things that people like 
as well. 
Converting it to a more 
healthy and sustainable 
diet for people.
Perhaps 
Leigh-Chantelle’s origin 
of inspiration is 
in her own experience 
of becoming a vegan. 
When she shares 
her story with others, 
she inspires them too. 
Many people in her vast 
internet social network 
approach Leigh-Chantelle 
with questions, and she 
is always ready to help.
I don’t think there is any 
negative to being vegan, 
to be honest. 
I always say people 
to look, to be able to 
look animals in the eye 
and that they trust you 
and that they know that 
you are not going to 
hurt them. 
That’s a very 
humbling experience. 
And any benefits, 
like I feel a lot better. 
I am used to have colds 
quite often 
when I was at school. 
I used to have bad pain 
and stuff like that.  
I don’t get those anymore.  
You can be more healthy, 
more active, wanting 
to do more things. 
You’ve got 
a few articles on here. 
Ones that have been 
written about me, The 
one from “Vegan Voice.” 
There’s also one from 
the “New Vegetarian 
and Natural Health” that 
I was on the cover 
of a few years ago.
Leigh-Chantelle often 
interviews other vegans, 
inviting the internet 
community to listen to 
their stories via video at 
VivalaVegan.net. 
There, people can also 
shop for the clothes 
she personally designs.
They’re all recycled 
clothes as well, 
so I buy them, I buy them 
from second hand stores, 
and then write my lyrics 
on them in fabric paint. 
I’ve also got these, 
“This is what 
a vegan looks like” shirt. 
So they’re quite popular 
as well, and yeah, 
little ones like this. 
I’ve also got jeans… 
More recently, 
Leigh-Chantelle 
organized a large public 
festival to reach out 
to non-vegans. 
The Green Earth Festival, 
full of booths, activities 
and entertainment 
with a sustainable 
and vegan message, 
was a great success.
For doing so much in her 
own capacity to share 
the vegan way of life 
with others, 
Supreme Master Ching Hai 
sent Leigh-Chantelle 
a Thank You Letter, 
and asked for gifts to be 
brought to her as well. 
She received 
Supreme Master Ching Hai’s 
#1 international 
bestsellers, 
“The Birds in My Life” 
and 
“The Dogs in My Life,” 
as well as the poetry 
collection, titled 
“Pebbles and Gold,” 
by Supreme Master 
Ching Hai.
“Dear Leigh-Chantelle, 
We wish to humbly salute 
and thank you for 
your outstanding efforts 
to promote 
the many advantages 
of the plant-based diet. 
As a vegan, activist, 
animal rights advocate 
and artist of outstanding 
talent and ability, 
you are making 
a world of difference 
inspiring compassion 
and awareness and 
making it easy for others 
wishing to embark on this 
life-changing journey. 
 …your warm-hearted 
concern and advocacy 
is helping lead many 
towards a healthier life, 
a greener future 
and brighter more 
compassionate outlook 
for the beautiful animals 
with whom we share 
this amazing planet. 
Leigh-Chantelle, again, 
we wholeheartedly thank 
and congratulate you for 
your outstanding efforts 
to impart this 
vital message of kindness 
and for uplifting, 
coloring and brightening 
our world with 
your abundant talent 
and youthful beauty.
Wishing you 
much success in 
your future endeavors 
and all the best 
in Heaven’s grace. 
With Great Honor, Love 
and Blessings, 
The Supreme Master 
Ching Hai”
Thank you very much, 
Supreme Master Ching Hai, 
for your presents, 
and for the lovely words 
of encouragement that 
you’ve sent me today.
Our sincere appreciation 
to everyone, 
from government leaders 
to individual citizens, 
who advocate the 
lives-saving, planet-saving 
veg lifestyle 
from wherever they are. 
May we each do our part 
in sharing this exciting 
and noble trend in our 
own communities, thus 
creating a much more 
wonderful world for all.
Thank you 
for your company 
on our program today. 
Now, please stay tuned to 
Supreme Master 
Television 
for Words of Wisdom, 
after Noteworthy News. 
May love and kindness 
light your way.