A country that upholds 
the values of peace 
by abolishing its army
A president 
who rescued thousands 
of refugees’ lives
A former US 
vice president who brings 
the world’s attention 
to global warming
A celebrity 
who advocates 
for human rights
An animal lover 
who works tirelessly 
for the defenseless
An international 
organization 
that provides 
humanitarian aid 
regardless 
of national boundaries
A worldwide 
humanitarian agency 
that protects human life 
and alleviates suffering 
(Red Cross)
These are among some of 
the distinguished people, 
countries 
and organizations 
in our present day society 
that have made 
a positive difference 
on our planet through 
their noble actions.
For the purpose 
of recognizing 
these caring actions, 
and in response to 
the reports about many 
positive developments 
in the world, 
Supreme Master 
Ching Hai founded 
the Shining World 
Leadership Award 
in March 2006. 
The pure crystal award 
represents 
the shining noble ideals 
of the honored 
individuals, nations 
and organizations 
whose pioneering work 
and selfless dedication 
have significantly 
contributed to 
the harmony and beauty 
of our planet. 
 “Thank you 
for this award 
and most significantly, 
thank you 
for the work you’ve done 
and are doing, and are 
encouraging others to do 
to awaken humanity 
to its responsibility – to 
live a compassionate life 
and to do so in honoring 
the spirit in all beings.” 
The founder 
of the Shining World 
Leadership Award, 
Supreme Master 
Ching Hai, 
is a world- renowned 
spiritual leader, 
humanitarian and artist, 
who herself has brought 
immense benefits 
to the world through 
her inspiring words 
and shining example. 
Supreme Master 
Ching Hai’s 
own selfless service 
and devotion to all beings 
have been highly lauded 
by world leaders 
and governments.
She also brings love 
around the world 
where there is hate. 
She brings hope where 
there is despair, and 
she brings understanding 
where there is 
misunderstanding. 
We don't have 
enough people 
like the Supreme Master. 
If we had somebody 
like her in every country 
in the world, we will 
have eternal peace, 
eternal love.
For decades, 
Supreme Master 
Ching Hai 
has exemplified 
unconditional love 
through her worldwide 
humanitarian work. 
Love 
your family members
wholeheartedly; 
sacrifice for them 
whenever necessary. 
And to other members of 
mankind just show 
your love universally, 
and help 
whoever needs your help. 
That is the way of love. 
Supreme Master 
Ching Hai’s 
wisdom and compassion 
have been a source of 
inspiration for countless 
people worldwide. 
And she 
further encourages 
positive work through 
the Shining World 
Leadership Award.
Thank you, 
Shining World Leaders!
Mr. Reagan Kaluluma is 
the child 
development officer 
of Malawi’s Ministry 
of Gender, Child Welfare 
and Community Services. 
He is also 
the Program Manager 
of the Malawi Social 
Cash Transfer Scheme 
National Secretariat. 
This is a unique 
social protection program 
which provides 
financial assistance to 
the lowest-income families. 
As a result, many citizens 
have been lifted 
from poverty and hunger, 
and empowered 
to help themselves 
live a better life.
As the manager 
of the Malawi Social 
Cash Transfer Program, 
Mr. Reagan Kaluluma 
ensures that those 
most in need are assisted. 
The program is implemented 
through a number of 
district assemblies, 
the local administrators who 
implement the services.
The Ministry initiated 
the process with the 
development departments 
to say, why can’t 
we do something 
for these children? 
Why can’t we provide 
money to the poor 
households for them 
to live a bearable life?
Otherwise we’ll leave 
a incredible percentage 
of the population lagging 
behind while others are 
just thriving, 
which is not in line 
of government policy.
Households 
that are the most in need 
are defined as those that 
have limited basic needs 
and no reliable means 
to work to earn a living. 
In many of these cases, 
the head of the household 
is an elderly person, 
a child under age 18, 
or someone 
who is chronically ill. 
Thanks to the Social 
Cash Transfer Program, 
however, such families 
have found hope.
Since we started 
the program, 
giving money to 
these poor households,
we have seen a great 
improvement in terms of 
the nutrition levels of
the households because 
they can now afford 
to buy nutritious food. 
They are able to send 
their children to school, 
and the performance 
of the children
is also better, and 
we’ve also seen that huh, 
some of them have 
started the small scale
 businesses, 
a small investment.
We are taught to say, 
this money, 
the government expects 
you to improve. 
So make sure 
the little you have, 
apart from spending 
on daily basis, if you can,
start small scale 
businesses because 
we’d like you to be 
independent one day.
The cash transfer program 
was developed 
in collaboration 
with the United Nations 
Children’s Fund (UNICEF).
UNICEF took the first 
initiative to come up 
with the feasibility study 
and then UNICEF 
also came in with 
the consultant who 
designed the program. 
UNICEF contribution 
is about 10% 
of the total cost, 
but my government 
are contributing 90% 
and UNICEF has been 
championing to make 
that even more partners 
come on board 
to make up the program 
scaled up.
In addition to being 
provided access to food, 
the Malawi government 
also provides cash 
to hire the help needed 
to grow subsistence crops. 
The government is also 
running another program, 
which is called 
Subsidized Farm Input. 
This is the program 
where the government 
provides the vouchers 
for purchasing 
of farm inputs like seeds. 
Through the Subsidized 
Farm Input program, 
families now have 
greater food security. 
In turn, 
schools have seen larger, 
more stable 
enrollment levels. 
Also, 
through better nutrition, 
the children’s performances 
in school have improved. 
This is the multiplier effect 
Mr. Kaluluma 
and the government 
had worked to achieve. 
Children are now 
attending school 
as required, 
and they’re able to 
participate in most 
of the school activities. 
And because 
they’re well dressed, 
the stigma that was there
before has been removed, 
and because of that, 
they are able to 
participate and 
perform better in class. 
So money has empowered 
the communities, 
and their level of living 
has also improved.
By the end of 2008 alone, 
12,000 households 
and 40,000 children 
had qualified and benefited 
from the cash grants.
Today, 
this has grown multifold.
We are supporting close 
to 1.6 million households 
because that program 
is at full scale, 
it has been there for 
the past seven years now.
So the government
is trying to scale 
up the cash transfer, 
because what we have
seen is the subsidized 
farm input program
complements quite well
with the cash transfer.
For implementing 
the Malawi Social 
Cash Transfer Program 
that has helped 
countless families 
become more secure 
and self-sufficient, 
the Malawi government, 
represented by 
Mr. Reagan Kaluluma, 
was honored with 
the Shining World 
Leadership Award 
from
Supreme Master Ching Hai.
When we return, 
the Program Manager 
shares more about his dream 
for his country, Malawi. 
Please stay tuned 
to Supreme Master 
Television.
Welcome back to today’s 
program honoring 
the Malawi government 
for its endeavors to raise 
the nation’s wellbeing 
through a rigorous 
cash transfer program.
What happens is 
that money goes to 
the minister of finance,
 and from the minister 
of finance money 
goes directly to
the district assemblies, 
or the district council. 
So the district council is 
going to transfer money
to the beneficiaries. 
So at a simple level 
our role is only to see, 
is their money enough 
to be transferred 
to the districts and then
have the districts done 
a good job for the money 
to flow to the beneficiaries? 
And then they give us 
reports on a monthly 
basis to say, “We paid 
two hundred households 
here, we paid 
twenty three thousand 
households here.” 
And that’s expense 
of the money, 
with the signatures 
of the beneficiaries. 
So there is 
a transparency 
at every stage, 
who has got money, 
and who has authorized 
money to go where. 
So money should 
go to the government in 
Malawi and government 
in Malawi is going 
to generate it to the right 
people who are the most 
needed beneficiaries. 
You’d be amazed 
to see how $20,000 
is going to create 
great change
 in the living standards 
of the people 
who are extremely poor 
in the countries.
The program’s success 
has made it a role model 
to other African countries 
such as Liberia 
and Zimbabwe.
We have a number of
countries who are trying 
say if Malawi 
a low-income country 
is able to provide 
such a thing. 
What about us?
Malawi is a young 
democratic nation, 
with a population 
12 million strong. 
Mr. Reagan Kululuma, 
an officer of 
the Malawi’s Ministry 
of Gender, Child Welfare 
and Community Services, 
believes in the strengths 
of his countrymen 
and women.
We are recognized 
because we are 
hard-working people. 
That’s one thing which 
Malawi is known for. 
And then another attribute 
of Malawi is that Malawi 
is a peaceful country. 
And the Malawians 
are friendly, and 
Malawians are able to, 
are interested to learn more.  
Our educational system 
is improving. 
And also, our 
infrastructure development. 
We are picking up now, 
because of 
the same attitude 
which Malawi has, 
of hard working, 
and developing 
partnership with our 
developmental partners.  
Malawi has great 
potential of developing. 
We have 
the natural resources. 
We have one of the 
largest lakes in the world. 
We can use that lake 
to grow more crops for 
export and consumption 
if we invest in education. 
So my hope is that one day, 
children of Malawi 
will grow up 
in an environment 
which will make them 
realize their potential.  
Although Malawi’s 
development rests largely 
on her rich resources 
and good governance, 
Mr. Reagan Kaluluma 
is convinced that 
the future of his nation 
rests with the children.
Malawi is 
a youthful population. 
Any investment should 
look at the children today. 
What are we doing 
for children of Malawi? 
How can we assist them? 
What have we done with 
where they come from, 
their households? 
Households needs 
to be supported, because 
it's where the children 
spend the most of their time. 
I'd wish 
to see Malawi develop, 
I think it's possible. 
My hope and the wish 
for the Malawi children 
and people is that one day, 
all children will be able 
to realize their potentials 
and government 
to be able to 
provide hope to them, 
provide good crops, 
investing in them, that is, 
investments in education, 
investments in healthcare, 
investment in agriculture. 
To make sure 
that the children 
come from households 
where there is food; 
children come from 
households where 
there’s a comfortable beds 
to sleep on; 
children are going to 
attending schools 
where there is 
enough classrooms 
and the school materials; 
children are 
attending hospitals when 
the equipment are there. 
For making strides 
toward reducing poverty 
and hunger in the country, 
and being dedicated 
to the development 
of her fullest potential, 
Supreme Master 
Ching Hai
honored Malawi 
with the Shining World 
Leadership Award. 
Accepting the award 
on behalf of Malawi was 
Mr. Reagan Kaluluma, 
who is 
the Program Manager of 
the cash transfer program 
at the core of 
helping the most in need.
In an award ceremony 
which took place 
in Virginia, USA, 
Mr. Kaluluma 
was presented with 
the Shining World 
Leadership Award plaque. 
He also received gifts, 
including 
Supreme Master Ching Hai’s 
#1 international 
bestselling book, 
“The Dogs in My Life,” 
as well as 
Supreme Master Ching Hai’s 
lecture DVD 
and music CD.
Very much moved 
and happy upon receiving 
this recognition, 
Mr. Kaluluma 
expressed his gratitude to 
Supreme Master 
Ching Hai.
I would like to appreciate 
the good role which 
Supreme Master is doing. 
I feel so humble that 
of the many people 
who are doing a number 
of social support 
programs in Africa 
and worldwide, 
you chose Malawi 
as one of the countries 
to be honored, 
and says Malawi 
are doing a good job. 
By the time you 
honoring us we were 
only supporting about 
14,000 individuals. 
But now we are 
supporting 94,000
individuals. 
And I feel that 
this is a way forward.
And everyone in Malawi 
is very happy 
that people are watching 
what we are doing. 
They will know there is 
a cash transfer program 
which is capable 
of transforming the lives 
of people in Malawi.
We deeply thank 
Mr. Kaluluma and 
the Malawi government,
as well as United Nations 
Children’s Fund,
for your
enlightened leadership 
and genuine concern 
for your co-citizens. 
By protecting 
the long term welfare 
of the most vulnerable, 
you have also elevated 
the well-being 
of the whole society 
and our world. 
May the beautiful people 
of Malawi and 
her wise government 
be blessed, always.
To our viewers, 
it was a pleasure 
having you with us 
on today’s program. 
Now, stay tuned 
to Supreme Master 
Television 
for Words of Wisdom, 
next after 
Noteworthy News. 
May Heaven bless you 
and your cherished ones 
with abundant happiness.